#1: Crafting a Compelling Case for Support



Importance of a fundraising organization's case for support, with building blocks to create your own.

This webinar offers an overview of the importance of a fundraising organization’s case for support and provides the building blocks for creating your own. The case for support articulates all the reasons and justifications for supporting a cause; therefore, a strong case for support is an essential resource to anyone soliciting donations on your foundation’s behalf. Without a case statement, an organization will struggle to establish an effective fundraising program and the materials necessary to raise money and support volunteers in their fundraising roles. By attending, you will acquire fundamental fundraising skills necessary to engage prospective donors for your organization and seek their philanthropic support.

Presenters

Lisa Lintner, a library director leading a newly formed foundation in 2016, will share her experience in developing her foundation’s first case for support, and the subsequent updated versions.

Dr. Sarah Nathan, Lilly Family School of Philanthropy’s Associate Director of Public Programs, will share an overview of their signature program “Fundraising for Small Nonprofits,” where Lisa first learned how to create a case for support.

Learning Outcomes

By attending, you will:

  • Learn the importance of a case statement to establish an effective fundraising program.
  • Acquire fundamental fundraising skills necessary to engage prospective donors for your organization and seek their philanthropic support.

Who Should Attend

  • Library Foundations
  • Library Directors
  • Friends Groups